Social Media Toolkit for the 2019 Union Conference on Lung Health and Price Announcement of 3HP

#UNIONCONF Social Media Toolkit

Below, you will find social media content to be used to share the latest news on the Pricing Agreement making TB Prevention Affordable for High-Burden, Low, Lower-Middle and Upper-Middle income countries. The IMPAACT4TB Consortium together with Unitaid, the Global Fund and Sanofi for having reached a volume-based agreement, securing a significant price discount for rifapentine (Priftin®)

This content can be used across Twitter and Facebook ahead of and during the upcoming 50TH UNION WORLD CONFERENCE ON LUNG HEALTH  taking place in Mexico City from July 21-24 2019.

Use this social media toolkit to get involved in the conversation!

 

HASHTAGS

  • #UNIONCONF
  • #EndTB
  • #StopTB

 

SAMPLE POSTS

Please Tweet and post to your Facebook, LinkedIn, Instagram and other relevant social networks. Also, share/retweet content from @AurumInstitute.

Suggested Tweets

Twitter posts (before October 31st)
  • More than one year after the #UNHLMTB, it’s time to step up our fight against TB & live up to the commitment to prevent TB so that at least 30 million people receive preventive treatment by 2022. Watch this short video to find out more about TB prevention http://bit.ly/2N5USsD
  • We’ve known how to treat and prevent TB for over 70 years, yet over 10 ­million people fall ill from the disease every year. So how can we help end TB?  Learn why now is the time to focus on prevention #UNIONCONF #EndTB (Graphic) https://www.impaact4tb.org/
  • This week, we’ll be in Hyderabad, India, to talk about TB prevention and how, if we really want to #endTB we need to tackle the hidden source of the problem–latent TB. Find out more: https://bit.ly/2WnUASh
  • On November 1st, join us and our partners @CHAI_Health@JohnsHopkins @TAGTeam_Tweets @kncvtbc at the #UnionConf as we discuss a new, shorter preventive therapy that can help us #EndTB. Find out more https://bit.ly/2WnUASh
  • Now’s the time to call attention to the importance of preventing TB if we want to make sure it becomes a disease of the past. Learn more here: www.impaact4TB.org #EndTB #UnionConf (graphic)
Twitter posts (from October 31st, 10:30 a.m, IST) 
  • A new price-volume agreement announced by @Unitaid, @GlobalFund and @Sanofi will drastically lower the price of rifapentine, a critically important drug used to prevent TB. Learn more: https://bit.ly/2NlZHhQ 
  • “We know how to prevent TB disease in some of the most vulnerable people, and now, thanks to a tremendous pricing agreement, the world can come together to make sure that these people can live healthy and productive lives” says @GavinChurchyard #EndTB #UnionConf  https://bit.ly/2NlZHhQ 
  • “The next few years will test our political resolve—if we truly want to stifle the TB pandemic, we need to make sure preventive treatment gets to those people who are most at risk,” says @GavinChurchyard #EndTB #UnionConf https://bit.ly/2NlZHhQ
  • A new price agreement that lowers the price of critical TB prevention drug from $45 to $15 per patient for three months brings us one step closer to stopping the spread of TB. Find out more https://bit.ly/2NlZHhQ #EndTB #UnionConf

Suggested Facebook posts

  • Now’s the time to call attention to the importance of preventing TB if we want to make sure it becomes a disease of the past. Learn more here: www.impaact4TB.org #EndTB #UnionConf (graphic)
  • The only way to make sure that TB becomes a disease of the past is to tackle the seedbed of the epidemic: latent TB infection. Learn more here: www.impaact4tb.org #EndTB #UnionConf (graphic)
  • We’ve carried TB for far too long. The only way to achieve our TB elimination targets is to tackle the hidden aspect of the TB epidemic—latent TB. Learn more here: www.impaact4tb.org  #UnionConf 
  • By treating latent TB infection in people who are close contacts of a TB case or people living with HIV, we can shield millions of people from developing active TB disease. It’s the only way we’ll #endTB. Watch this short video to find out more. #UnionConf http://bit.ly/2N5USsD 
  • This week, we’ll be in Hyderabad, India, to talk about TB prevention and how, if we really want to end the TB epidemic, we need to tackle the hidden source of the problem–latent TB. Find out more https://bit.ly/2WnUAS
  • On November 1st, join us and our partners KNCV Tuberculosis Foundation,CHAI, John Hopkins and TAG in Hyderabad, India, as we discuss a new, shorter preventive therapy that can help us stop the spread of TB. Find out more https://bit.ly/2WnUASh 
Facebook posts (from October 31st, 10:30 a.m, IST) 
  • A new price-volume agreement announced today by Unitaid, the Globa Fund and Sanofi will drastically lower the price of rifapentine, a critically important drug used to prevent TB, making it affordable for high-burden, low-, lower-middle and upper-middle-income countries. Learn more here
  • We know how to prevent TB disease in some of the most vulnerable people—those infected with HIV and household contacts of people with infectious TB, particularly children—and now, thanks to a tremendous pricing agreement, the world can come together to make sure that these people can live healthy and productive lives” says Gavin Churchyard, CEO of the Aurum Institute #EndTB #UnionConf https://www.impaact4tb.org/breaking-news-pricing-agreement/ 
  • With this new price in hand, we are now ready to start 400,000-600,000 people on 3HP across 12 countries. The next few years will test our political resolve—if we truly want to stifle the TB pandemic, we need to make sure preventive treatment gets to those people who are most at risk,” says Gavin Churchyard, CEO of the Aurum Institute #EndTB #UnionCon fhttps://www.impaact4tb.org/breaking-news-pricing-agreement/
  • A new price agreement that lowers the price of critical TB prevention drug from $45 to $15 per patient for three months brings us one step closer to stopping the spread of TB. Find out morehttps://www.impaact4tb.org/breaking-news-pricing-agreement/ #EndTB #UnionConf


Visual Assets

Video
  • Video highlighting the problem of latent TB infection. Download here.
  • Video highlighting the problem of latent TB infection + solution through 3HP. Download here.
  • Videos are also available via YouTube here.
Shareable Images

Please use these with your social media posts – simply click on the image you want, right-click and download.

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